Newsletter – November 2021

PropMix Announces the Rebranding of MCA, its Real Estate Valuation Platform to

At the heart of the rebranding is a change to the name of the platform to Profet.ai to represent its objectives of helping customers predict accurate property values. The name Profet.ai is rooted in PropMix’s commitment to contribute to the team’s decades of research and experience in artificial intelligence to make better property value predictions.

Prospektr opens doors as a complete IDX platform

Prospektr is now a comprehensive IDX platform with open access to nationwide listings. Our partner network of agents and brokers is enabling the expansion of our footprint. Loan officers can now co-brand property research websites with their agent partners to drive direct lead generation.

Desktop Appraisals: Complete a Property Valuation using data and analytics

Profet.ai now has complete support for Desktop Appraisals seamlessly blending MLS Listing Data with Public Records Data to allow the appraiser to complete all their research on the property being appraised, search for comparable listings and sales, manually adjust values or use the built-in regression recommendations to assist with value adjustments. Inspection of the subject is only required for floor plans.

Profet.ai is Integrated with Inspection Platforms to Make Hybrid Appraisals Easy

Profet.ai has integrated with several inspection platforms to import the Inspection Report, Data and Images to allow the completion of your Bifurcated or Hybrid Appraisal with just a few easy steps. Profet.ai standardizes the inspection data and blends it with MLS listing data and public record data to allow the appraiser to complete their research and analysis on a single platform.

Find Competitive Market Performance in Your Market

Fro real estate brokers the right agent on the team can help create a strong deal pipeline that gives revenue stability and predictable growth. Introducing market performance analytics reports within Prospektr to help you determine competitive positioning and aid with agent recruitment drives.

Prospektr introduces various calls-to-actions for lead capture

Prospektr has introduced new calls-to-action embedded within engaging mortgage calculators and financial analysis features to engage and encourage consumers to contact a loan officer. Leads thus captured are delivered to both the agent and loan officer in real-time with a lead qualification score.

Receive Leads and nurture them with Live CMAs in iCMALive

iCMALive has introduced direct support for many more agent website technologies to place the CMA Widgets anywhere on your website. The CMA Widget is best suited for embedding a button or a form in your websites’ formatting – fully integrated with your own colors, styles and fonts.

Like a Property? Make an Offer and get going on the transaction

Prospektr has enabled homebuyers to directly get in touch with an agent to initiate the purchase process with an offer. The offer is recorded within Prospektr and also provided to the agent in real-time. The buyer can also be connected immediately with a loan-officer for the mortgage process.

Massively Scalable API Platform to Power Your Applications

PropMix has introduced new APIs for Complexity Score and Appraisal Transcription within our highly scalable API paltform – further increasing our contribution to the industry’ technology eco-system. Additional enhancements include: